Seminars and Events

The expertise we’ve gained through working with our portfolio has given us invaluable insight into the specifics of building craft spirits brands. Through seminars, panel discussions and debates at the world’s most prestigious drinks events, we aim to equip the next generations of entrepreneurs with the tools they’ll need as they start to build the drinks brands of the future.

hMore events coming up

Events

Starting From Zero: On-Premise Webinar with Derek Brown

7th November 2023

In collaboration with Derek Brown, No & Low expert, author and thought leader. The No & Low trend has been growing for years - now we can do better by fully integrating these products into brands, hotels, bars and restaurants. Tune into this webinar to learn how.

Events

Bringing Non-Alc Home For The Holiday: Off-Premise Webinar with Derek Brown

5th December 2023

What is your plan to maximise sales with gifting season and Dry Jan around the corner? This training webinar with Derek Brown, joined by a panel of expert speakers, aims to bring you closer to solutions to support sales with non- and low-alcoholic drinks.

hStuff You Might Be Interested In

Insights & Trends

The Growth of the Non Alcoholic Drinks Category

We continue to explore how the emergence of sophisticated non alcoholic beverages are changing the landscape of the drinks industry.

Insights & Trends

BCB Brooklyn: The Lowdown on the Non-Alcoholic Category

As the health and wellness trend continues, consumers look for ways to enjoy non-alcoholic products in similar ways and settings to alcoholic ones. In this video taken at BCB Brooklyn 2019, Portfolio Director, Heidi Dillon Otto, shares the results of a recent white paper that captures consumer and bartender sentiments surrounding the category.

Insights & Trends

Belsazar Case Study

Belsazar German Vermouth was acquired by Diageo in March 2018, read our case study of acceleration in action and how we supported Max & Sebastian grow this amazing brand.